Corporate Partnerships for Small Nonprofits with Heather Nelson
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In this episode of The Small Nonprofit Podcast, Maria sits down with Heather Nelson, founder of Bridge Raise, to explore how small nonprofits can build successful corporate partnerships. They discuss common challenges, the importance of aligning values, and how nonprofits can confidently approach corporate funders, even small organizations. This episode provides essential strategies for nonprofits wanting to build meaningful corporate connections.
Key Episode Highlights:
Building confidence and focusing on relationships
The role of employee engagement in partnerships
The value of persistence and networking
Actionable Tips:
➜ Start with a clear vision: Define what a successful corporate partnership looks like for your organization. Write it down and build your strategy around this vision.
➜ Offer value beyond funding: Know what you can offer to corporates—employee engagement, volunteerism, or brand alignment—and be clear about what you’re willing to provide.
➜ Prioritize persistence: Follow up with corporates consistently, and don’t give up after one email. Corporate partnerships take time, but persistence often pays off.
Resources Mentioned:
Bridge Raise Website
Bridge Raise Hard Questions Workbook
Connect with Us:
Connect with Maria
Connect with Heather
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Watch this episode on Youtube.
Coming Next Week:
Join us next week as Rachel Bearbower, CEO of Small Shop Strategies, shares how nonprofits can use automation to boost revenue, improve donor retention, and create a sustainable impact!
