How to Craft Stories to Raise More Money with Vanessa Chase Lockshin
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Thanks for joining us in another episode of the Small Nonprofit, your resource for down-to-earth, practical advice on how to get things done in your small organization. You are going to change the world. We can help.
We hear from experts all the time how important storytelling is, but they never really explain how to do it well. That’s why we’ve invited Vanessa Chase-Lockshin, president of the Storytelling Non Profit, to give practical tips that you can try right now to get authentic, compelling stories.
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💡In this episode, be sure to look out for
What are common mistakes that fundraisers are making
Three things that a solid fundraising message has
What you can do to encourage donors to participate AND donate to your nonprofit
Breaking down the Public Narrative storytelling model
Vanessa’s five-part story structure that she teaches her students
How to stop asking “tell me your story” and guide a more effective interview
Tips on interviewing those in vulnerable populations
If it’s really okay to recycle the same stories
Storytelling is something all fundraisers are expected to naturally do well, but finding the right story to resonate with your donors can be tricky! Listen as Vanessa breaks down what you need to know to tell stories that raise money AND awareness.
If you’d like to learn more about how to improve your storytelling skills, check out Vanessa’s website [thestorytellingnonprofit.com] or reading her book [https://www.amazon.ca/Storytelling-Non-Profit-practical-telling-awareness/dp/0995089302/ref=sr_1_1?ie=UTF8&qid=1536879462&sr=8-1&keywords=storytelling+nonprofit] .
Huge thank you to Vanessa Chase Lockshin for sharing easy storytelling tips that you can do right now! We hope you join us in the next episode!
Website: https://www.thestorytellingnonprofit.com
Archive of storytelling case studies and interviews with a variety of nonprofits. Here's the link: https://www.thestorytellingnonprofit.com/blog/the-ultimate-collection-of-non-profit-storytelling-case-studies/
